
Ifilosofi ye-Mandi
Ukuqhubela phambili umbono, ukuxhobisa ukufumanisa.

Umbono
Ukuze babe nguMlungiseleli uphambili wezinto ezintsha zezinto ezintsha, ezinokuthenjwa, kwaye ziphezulu zokusebenza eziphezulu ezithintela abantu ukuba ziphonononge kwaye zifumane umhlaba ngombono ophuculweyo.

Uthumo
Sizibophelele kubuvulindlela boPhando noPhuhliso, imveliso echanekileyo, kunye nomthengi-ntutyana-ntutyana-ntutyana-thercity ephakamisa amava, khuthaza ukuba noxabiso olunzulu kwihlabathi lendalo.

Ubuchule
Ukuqhutywa kophando ngophando oluqhubekayo kunye nophuhliso ukudala itekhnoloji yokuphembelela ekuqhumeni kweshishini kwaye wenze ukuba abasebenzisi babone ngaphaya kwemida.

Umgangatho ophezulu
Ukuxhasa imigangatho yokungafumani mgangatho kuyo yonke inkalo yemisebenzi yethu, ekufumaneni izixhobo zeprimiyamu zokuphumeza amanyathelo aququzelela amanqanaba afanelekileyo, ukuqinisekisa ukusebenza okuphezulu, ukuqina, kunye nokuthembeka kweemveliso zethu.

Inkqubo yabathengi
Ukubeka phambili iimfuno zabathengi ngokubandakanyeka kubathengi bethu, ukuqonda iimfuno zabo, kunye nokucutha izisombululo zengqondo ezihleliweyo ezidibana kwaye zidlule kulindelo.

Ukuzinza
Yamkela i-Eco--Gqibezela uqheliselo, sebenzisa izixhobo ezizinzileyo, kwaye unciphise ifuthe lethu, ukukhusela i-ecosysts iinkqubo zethu zisetyenziswa kwaye zigcine iindawo zokuhlala zendalo kwizizukulwana ezizayo.

Intsebenziswano
Ukongezana phakathi kwabathengi, abathengisi, kunye neengcali zeShishini, ukukhuthaza ukusebenzisana kunye nokwabelana ngolwazi ngokuqhubekekayo ukuphucula iminikelo yethu yemveliso kwaye uhambise ixabiso lemithetho.

Ukuthengisa okhethekileyo (i-USP)
Ukuqhubela phambili umbono, ukuxhobisa ukufumanisa. Ngokudibanisa amabona aphambili, ubuchule bobuchwephesha, kunye nenkanuko ye-adventure, sivumela abasebenzisi ukuba babone ukungabonakali, bafumane ubuhle obufihliweyo, kwaye bathathe uthando olufihliweyo.